To help scale Capital One’s design thinking learning experiences across the company, we helped facilitate ongoing, intensive week-long innovation training courses for high-level managers.
Sessions guided participants through the user-centered design process in empathy building exercises, needfinding, opportunity identification, ideation sessions, prototype and testing activities, and compelling storytelling. Students developed new digital applications, physical products, and services throughout the sessions.
For AT&T’s high-potential leader development training, we created and facilitated a 2-day innovation workshop for 80 participants from around the world. We explored ways to leverage AT&T and DirecTV’s new product and service offerings by interviewing extreme customers and non-customers to better understand their needs around telecommunications and entertainment.
Insights gleaned inspired new business opportunities and research methodologies at AT&T and DirecTV.
As a collaboration between Stanford’s d.school and medical school, we led a class of students on Redesigning the Emergency Department. Through healthcare worker and patient interviews, and a multi-sensory Simulation Lab exercise, we uncovered unmet patient and caregiver needs.
We coached the students through a series of ideation exercises, and developed concepts to prototype, test, and refine. Final solutions were presented to hospital and d.school stakeholders.
The class has been featured in Stanford’s Medical Journal, the d.school “Yearbook,” and published at medical conferences.